This Is Already a Great Deal
Opening Offer
$44,837
Asking Price
$46,224
Max Price
$46,224
- • Recent buyers paid ~$113 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,365 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$43,345
Est. Invoice$44,319
Holdback (est.)$974
MSRP (Sticker)$48,702
Asking Price$46,224
Markup-$2,478
Est. Dealer Margin on This Car$2,879
Percentile5% of inventory is priced lower
Days on Lot34 days
What Others Paid (Last 30 Days)
Cars Sold3177
Avg Markup-$113
Median Markup$0
Best Deal-$4,860
Worst Deal+$23,142
% Sold Below MSRP72%
Avg Days to Sell29 days
Dealer Profile
Inventory44 vehicles
Avg Markup (All Models)-$1,416
Avg Markup (4Runner)-$826
% Below MSRP91%
Avg Days to Sell54 days
Avg Sold Markup-$1,649
Price History
Jul 2, 2026$48,702 → $46,224(-$2,478)
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