Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD

Toyota of Hattiesburg · Hattiesburg, MS · VIN: JTEVA5BR9T5148405

Negotiation Guide

Opening Offer

$59,310

Fair Price

$60,810

Walk Away Above

$60,989

• Recent buyers paid ~$359 below MSRP

Price Breakdown

Est. Dealer Cost$54,440

Est. Invoice$55,664

Holdback (est.)$1,223

MSRP (Sticker)$61,169

Asking Price$61,169

Markup$0

Est. Dealer Margin on This Car$6,729

Percentile68% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold2333

Avg Markup-$359

Median Markup$0

Best Deal-$6,328

Worst Deal+$11,080

% Sold Below MSRP70%

Avg Days to Sell31 days

Dealer Profile

Inventory158 vehicles

Avg Markup (All Models)+$80

Avg Markup (4Runner)$0

% Below MSRP99%

Avg Days to Sell27 days

Avg Sold Markup-$11

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