Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD

Leith Toyota · Raleigh, NC · VIN: JTEVA5BR9T5109328

Negotiation Guide

Opening Offer

$64,188

Fair Price

$65,688

Walk Away Above

$65,870

• Recent buyers paid ~$364 below MSRP

Price Breakdown

Est. Dealer Cost$58,786

Est. Invoice$60,107

Holdback$1,321

MSRP (Sticker)$66,052

Asking Price$66,052

Markup$0

Dealer Margin on This Car$7,266

Percentile70% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold2456

Avg Markup-$364

Median Markup$0

Best Deal-$6,610

Worst Deal+$12,995

% Sold Below MSRP73%

Avg Days to Sell33 days

Dealer Profile

Inventory26 vehicles

Avg Markup (All Models)-$3,838

Avg Markup (4Runner)-$2,177

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$804

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