Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD

Toyota of Louisville · Louisville, KY · VIN: JTEVA5BR9T5137808

Negotiation Guide

Opening Offer

$58,884

Fair Price

$60,384

Walk Away Above

$60,771

• Recent buyers paid ~$359 below MSRP
• Sitting 52 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$54,431

Est. Invoice$55,654

Holdback (est.)$1,223

MSRP (Sticker)$61,158

Asking Price$61,158

Markup$0

Est. Dealer Margin on This Car$6,727

Percentile68% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold2333

Avg Markup-$359

Median Markup$0

Best Deal-$6,328

Worst Deal+$11,080

% Sold Below MSRP70%

Avg Days to Sell31 days

Dealer Profile

Inventory211 vehicles

Avg Markup (All Models)-$552

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$602

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