This Is Already a Great Deal
Opening Offer
$44,519
Asking Price
$45,896
Max Price
$45,896
- • Recent buyers paid ~$112 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,389 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$43,073
Est. Invoice$44,041
Holdback (est.)$968
MSRP (Sticker)$48,397
Asking Price$45,896
Markup-$2,501
Est. Dealer Margin on This Car$2,823
Percentile5% of inventory is priced lower
Days on Lot14 days
What Others Paid (Last 30 Days)
Cars Sold3259
Avg Markup-$112
Median Markup$0
Best Deal-$4,895
Worst Deal+$23,142
% Sold Below MSRP70%
Avg Days to Sell28 days
Dealer Profile
Inventory423 vehicles
Avg Markup (All Models)-$961
Avg Markup (4Runner)-$1,906
% Below MSRP83%
Avg Days to Sell31 days
Avg Sold Markup-$176
Price History
Jul 2, 2026$48,397 → $45,896(-$2,501)
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