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Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD
Bob Howard Toyota · Oklahoma City, OK · VIN: JTEVA5BR7T5139864
This Is Already a Great Deal
Opening Offer
$55,983
Asking Price
$57,714
Max Price
$57,714
- • Recent buyers paid ~$362 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,347 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,776
Est. Invoice$54,985
Holdback (est.)$1,208
MSRP (Sticker)$60,423
Asking Price$57,714
Markup-$2,709
Est. Dealer Margin on This Car$3,938
Percentile7% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold2401
Avg Markup-$362
Median Markup$0
Best Deal-$6,328
Worst Deal+$11,080
% Sold Below MSRP70%
Avg Days to Sell31 days
Dealer Profile
Inventory189 vehicles
Avg Markup (All Models)-$476
Avg Markup (4Runner)-$982
% Below MSRP93%
Avg Days to Sell24 days
Avg Sold Markup-$335
Price History
Jul 11, 2026$60,423 → $61,122(+$699)
Jul 14, 2026$61,122 → $57,714(-$3,408)
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