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Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD
Wilson Toyota · Ames, IA · VIN: JTEVA5BR1T5135714
This Is Already a Great Deal
Opening Offer
$55,325
Asking Price
$57,036
Max Price
$57,036
- • Recent buyers paid ~$359 below MSRP
- • Sitting 58 days (avg 31) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,436 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$52,820
Est. Invoice$54,007
Holdback (est.)$1,187
MSRP (Sticker)$59,348
Asking Price$57,036
Markup-$2,312
Est. Dealer Margin on This Car$4,216
Percentile9% of inventory is priced lower
Days on Lot58 days
What Others Paid (Last 30 Days)
Cars Sold2333
Avg Markup-$359
Median Markup$0
Best Deal-$6,328
Worst Deal+$11,080
% Sold Below MSRP70%
Avg Days to Sell31 days
Dealer Profile
Inventory243 vehicles
Avg Markup (All Models)-$227
Avg Markup (4Runner)-$318
% Below MSRP19%
Avg Days to Sell31 days
Avg Sold Markup-$33
Price History
Jun 5, 2026$59,348 → $59,528(+$180)
Jul 17, 2026$59,528 → $57,036(-$2,492)
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