Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD

David Wilson's Toyota of Las Vegas · Las Vegas, NV · VIN: JTEVA5BR0T5147918

Negotiation Guide

Opening Offer

$59,264

Fair Price

$60,764

Walk Away Above

$60,943

• Recent buyers paid ~$359 below MSRP

Price Breakdown

Est. Dealer Cost$54,399

Est. Invoice$55,622

Holdback (est.)$1,222

MSRP (Sticker)$61,123

Dealer Add-Ons (DIA)+$1,995

Asking Price$61,622

Markup+$499

Est. Dealer Margin on This Car$7,223

Percentile85% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold2333

Avg Markup-$359

Median Markup$0

Best Deal-$6,328

Worst Deal+$11,080

% Sold Below MSRP70%

Avg Days to Sell31 days

Dealer Profile

Inventory279 vehicles

Avg Markup (All Models)+$97

Avg Markup (4Runner)+$318

% Below MSRP44%

Avg Days to Sell26 days

Avg Sold Markup-$225

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