Deal Sheet: 2027 Land Cruiser 1958 FT4WD

Longo Toyota of Prosper · Prosper, TX · VIN: JTEABFAJ9VK071519

Negotiation Guide

Opening Offer

$60,099

Fair Price

$61,599

Walk Away Above

$61,463

• Recent buyers paid ~$271 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$54,582

Est. Invoice$55,808

Holdback (est.)$1,227

MSRP (Sticker)$61,328

Dealer Add-Ons (DIA)+$349

Asking Price$61,902

Markup+$574

Markup includes $349 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,320

Percentile80% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold283

Avg Markup+$271

Median Markup$0

Best Deal-$4,498

Worst Deal+$14,750

% Sold Below MSRP57%

Avg Days to Sell32 days

Dealer Profile

Inventory388 vehicles

Avg Markup (All Models)-$1,276

Avg Markup (Land Cruiser)+$332

% Below MSRP64%

Avg Days to Sell21 days

Avg Sold Markup-$1,037

Price History

Jun 23, 2026$65,188 → $61,353(-$3,835)

Jul 16, 2026$61,553 → $61,902(+$349)

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