Deal Sheet: 2027 Prius Nightshade AWD

Schaumburg Toyota · Schaumburg, IL · VIN: JTDADABU8V3037429

Negotiation Guide

Opening Offer

$36,790

Fair Price

$38,290

Walk Away Above

$38,465

• Recent buyers paid ~$102 above MSRP
• Sitting 13 days (avg 6) — extra leverage

Price Breakdown

Est. Dealer Cost$34,389

Est. Invoice$35,161

Holdback (est.)$773

MSRP (Sticker)$38,639

Asking Price$38,639

Markup$0

Est. Dealer Margin on This Car$4,250

Percentile72% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold18

Avg Markup+$102

Median Markup$0

Best Deal$0

Worst Deal+$899

% Sold Below MSRP78%

Avg Days to Sell6 days

Dealer Profile

Inventory255 vehicles

Avg Markup (All Models)+$152

Avg Markup (Prius)$0

% Below MSRP58%

Avg Days to Sell27 days

Avg Sold Markup-$244

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