Deal Sheet: 2026 Prius XLE FWD

Victory Toyota Dyersburg · Dyersburg, TN · VIN: JTDACAAU8T3080279

Negotiation Guide

Opening Offer

$33,507

Fair Price

$35,007

Walk Away Above

$35,263

• Recent buyers paid ~$197 below MSRP
• Sitting 49 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$31,612

Est. Invoice$32,322

Holdback (est.)$710

MSRP (Sticker)$35,519

Asking Price$35,519

Markup$0

Est. Dealer Margin on This Car$3,907

Percentile69% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold440

Avg Markup-$197

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP71%

Avg Days to Sell26 days

Dealer Profile

Inventory29 vehicles

Avg Markup (All Models)-$347

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$505

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