Deal Sheet: 2027 Prius XLE FWD

Holman Toyota · Mount Laurel, NJ · VIN: JTDACAAU5V3084597

Negotiation Guide

Opening Offer

$34,619

Fair Price

$36,119

Walk Away Above

$36,217

• Recent buyers paid ~$197 below MSRP

Price Breakdown

Est. Dealer Cost$32,321

Est. Invoice$33,048

Holdback (est.)$726

MSRP (Sticker)$36,316

Asking Price$36,316

Markup$0

Est. Dealer Margin on This Car$3,995

Percentile69% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold440

Avg Markup-$197

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP71%

Avg Days to Sell26 days

Dealer Profile

Inventory317 vehicles

Avg Markup (All Models)-$51

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$52

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