Deal Sheet: 2027 Prius XLE FWD

Shore Toyota · Mays Landing, NJ · VIN: JTDACAAU5V129AH57

Negotiation Guide

Opening Offer

$34,127

Fair Price

$35,627

Walk Away Above

$35,725

• Recent buyers paid ~$197 below MSRP

Price Breakdown

Est. Dealer Cost$31,883

Est. Invoice$32,600

Holdback (est.)$716

MSRP (Sticker)$35,824

Asking Price$35,824

Markup$0

Est. Dealer Margin on This Car$3,941

Percentile69% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold440

Avg Markup-$197

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP71%

Avg Days to Sell26 days

Dealer Profile

Inventory145 vehicles

Avg Markup (All Models)-$189

Avg Markup (Prius)$0

% Below MSRP94%

Avg Days to Sell34 days

Avg Sold Markup+$159

Cheaper Prius XLE FWD Inventory

Kokomo ToyotaKokomo, IN

-$2,132$34,47531d

Safford Toyota Glen BurnieGlen Burnie, MD

-$2,066$34,7211d

Moses Toyota of MorgantownMorgantown, WV

-$2,030$34,71317d

Irwin ToyotaLaconia, NH

-$2,005$33,32316d

Moses Toyota of MorgantownMorgantown, WV

-$1,980$34,42329d

Family Toyota of ArlingtonArlington, TX

-$1,977$34,96027d

Koons Toyota WestminsterWestminster, MD

-$1,961$33,65810d

Sheehy Toyota of LaurelLaurel, MD

-$1,945$33,27942d

Thousand Oaks ToyotaThousand Oaks, CA

-$1,943$33,91016d

AutoNation Toyota Buena ParkBuena Park, CA

-$1,920$34,6131d