Deal Sheet: 2026 Prius Limited FWD

Hansel Toyota · Petaluma, CA · VIN: JTDACAAU5T3083544

This Is Already a Great Deal

Opening Offer

$36,253

Asking Price

$37,374

Max Price

$37,374

• Recent buyers paid ~$290 below MSRP
• Asking price is already $1,625 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,967

Est. Invoice$35,753

Holdback$786

MSRP (Sticker)$39,289

Asking Price$37,374

Markup-$1,915

Dealer Margin on This Car$2,407

Percentile6% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold199

Avg Markup-$290

Median Markup$0

Best Deal-$2,254

Worst Deal+$2,698

% Sold Below MSRP70%

Avg Days to Sell25 days

Dealer Profile

Inventory252 vehicles

Avg Markup (All Models)-$1,175

Avg Markup (Prius)-$1,489

% Below MSRP61%

Avg Days to Sell31 days

Avg Sold Markup-$1,115

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