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Deal Sheet: 2026 Prius LE FWD

Fowler Toyota · Norman, OK · VIN: JTDACAAU3T3084174

This Is Already a Great Deal

Opening Offer
$29,935
Asking Price
$30,861
Max Price
$30,861
  • Recent buyers paid ~$89 above MSRP
  • Asking price is already $591 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$27,913
Est. Invoice$28,540
Holdback (est.)$627
MSRP (Sticker)$31,363
Asking Price$30,861
Markup-$502
Est. Dealer Margin on This Car$2,948
Percentile10% of inventory is priced lower
Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold505
Avg Markup+$89
Median Markup$0
Best Deal-$1,569
Worst Deal+$4,398
% Sold Below MSRP66%
Avg Days to Sell21 days

Dealer Profile

Inventory263 vehicles
Avg Markup (All Models)+$205
Avg Markup (Prius)-$446
% Below MSRP53%
Avg Days to Sell23 days
Avg Sold Markup+$762