Negotiation Guide
Opening Offer
$31,150
Fair Price
$32,650
Walk Away Above
$33,083
- • Recent buyers paid ~$867 below MSRP
Price Breakdown
Dealer Cost$31,192
Invoice (factory)$31,862
Holdback (est.)$670
✓ Invoice is the actual factory figure for this VIN (from Subaru), not an estimate.
MSRP (Sticker)$33,517
Asking Price$34,015
Markup+$498
Actual Dealer Margin on This Car$2,823
Percentile89% of inventory is priced lower
Days on Lot2 days
What Others Paid (Last 30 Days)
Cars Sold89
Avg Markup-$867
Median Markup-$1,143
Best Deal-$2,628
Worst Deal+$1,184
% Sold Below MSRP73%
Avg Days to Sell8 days
Dealer Profile
Inventory231 vehicles
Avg Markup (All Models)-$857
Avg Markup (Impreza)-$383
% Below MSRP45%
Avg Days to Sell8 days
Avg Sold Markup-$120
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