Deal Sheet: 2027 Sportage Hybrid SX Prestige

Capital City Kia · Concord, NH · VIN: 7YAPEDDG4VY005248

Negotiation Guide

Opening Offer

$40,449

Fair Price

$41,949

Walk Away Above

$42,552

• Recent buyers paid ~$1,206 below MSRP

Price Breakdown

Est. Dealer Cost$38,840

Est. Invoice$40,134

Holdback (est.)$1,295

MSRP (Sticker)$43,155

Asking Price$42,029

Markup-$1,126

Est. Dealer Margin on This Car$3,190

Percentile48% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory231 vehicles

Avg Markup (All Models)-$869

Avg Markup (Sportage Hybrid)-$779

% Below MSRP66%

Avg Days to Sell45 days

Avg Sold Markup-$854

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