Deal Sheet: 2027 Sportage Hybrid EX

Nationwide Kia · Lutherville, MD · VIN: 7YAPCDDG9VY004750

Negotiation Guide

Opening Offer

$34,910

Fair Price

$36,410

Walk Away Above

$36,750

• Recent buyers paid ~$680 below MSRP

Price Breakdown

Est. Dealer Cost$33,381

Est. Invoice$34,494

Holdback (est.)$1,113

MSRP (Sticker)$37,090

Asking Price$36,594

Markup-$496

Est. Dealer Margin on This Car$3,213

Percentile84% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold2275

Avg Markup-$680

Median Markup-$613

Best Deal-$1,212

Worst Deal-$205

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory159 vehicles

Avg Markup (All Models)-$703

Avg Markup (Sportage Hybrid)-$594

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$696

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