Deal Sheet: 2027 Sportage Hybrid EX

Bergstrom Kia Appleton · Appleton, WI · VIN: 7YAPCDDG7VY005959

This Is Already a Great Deal

Opening Offer

$35,349

Asking Price

$36,442

Max Price

$36,442

• Recent buyers paid ~$680 below MSRP
• Asking price is already $353 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$33,728

Est. Invoice$34,852

Holdback (est.)$1,124

MSRP (Sticker)$37,475

Asking Price$36,442

Markup-$1,033

Est. Dealer Margin on This Car$2,715

Percentile2% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold2275

Avg Markup-$680

Median Markup-$613

Best Deal-$1,212

Worst Deal-$205

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory203 vehicles

Avg Markup (All Models)-$1,224

Avg Markup (Sportage Hybrid)-$1,152

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$1,227

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