Deal Sheet: 2027 Sportage Hybrid X-Line

King Kia of Laurel · Laurel, MD · VIN: 7YAPCDDG7VY004813

Negotiation Guide

Opening Offer

$35,791

Fair Price

$37,291

Walk Away Above

$37,641

• Recent buyers paid ~$699 below MSRP

Price Breakdown

Est. Dealer Cost$34,191

Est. Invoice$35,331

Holdback (est.)$1,140

MSRP (Sticker)$37,990

Asking Price$37,331

Markup-$659

Est. Dealer Margin on This Car$3,140

Percentile41% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1736

Avg Markup-$699

Median Markup-$630

Best Deal-$1,337

Worst Deal-$231

% Sold Below MSRP100%

Avg Days to Sell49 days

Dealer Profile

Inventory277 vehicles

Avg Markup (All Models)-$848

Avg Markup (Sportage Hybrid)-$771

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$890

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