Deal Sheet: 2027 Sportage Hybrid EX

Jim Ellis Kia of Kennesaw · Kennesaw, GA · VIN: 7YAPC3DG5VY007039

Negotiation Guide

Opening Offer

$33,455

Fair Price

$34,955

Walk Away Above

$35,295

• Recent buyers paid ~$680 below MSRP

Price Breakdown

Est. Dealer Cost$32,072

Est. Invoice$33,141

Holdback (est.)$1,069

MSRP (Sticker)$35,635

Asking Price$35,182

Markup-$453

Est. Dealer Margin on This Car$3,111

Percentile88% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold2275

Avg Markup-$680

Median Markup-$613

Best Deal-$1,212

Worst Deal-$205

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory359 vehicles

Avg Markup (All Models)-$637

Avg Markup (Sportage Hybrid)-$578

% Below MSRP65%

Avg Days to Sell56 days

Avg Sold Markup-$713

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