Deal Sheet: 2027 Sportage Hybrid S

Kia Motors of Old Saybrook · Old Saybrook, CT · VIN: 7YAPBDDG1VY003935

Negotiation Guide

Opening Offer

$33,128

Fair Price

$34,628

Walk Away Above

$34,934

• Recent buyers paid ~$612 below MSRP

Price Breakdown

Est. Dealer Cost$31,716

Est. Invoice$32,773

Holdback (est.)$1,057

MSRP (Sticker)$35,240

Asking Price$34,650

Markup-$590

Est. Dealer Margin on This Car$2,934

Percentile38% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold613

Avg Markup-$612

Median Markup-$556

Best Deal-$991

Worst Deal-$197

% Sold Below MSRP100%

Avg Days to Sell49 days

Dealer Profile

Inventory82 vehicles

Avg Markup (All Models)-$790

Avg Markup (Sportage Hybrid)-$709

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$804

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