Deal Sheet: 2026 Sequoia Platinum 4WD

Ralph Hayes Toyota · Anderson, SC · VIN: 7SVAAABAXTX32E740

Negotiation Guide

Opening Offer

$85,945

Fair Price

$87,445

Walk Away Above

$87,904

• Recent buyers paid ~$919 below MSRP

Price Breakdown

Est. Dealer Cost$78,644

Est. Invoice$80,411

Holdback (est.)$1,767

MSRP (Sticker)$88,364

Asking Price$88,364

Markup$0

Est. Dealer Margin on This Car$9,720

Percentile68% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold864

Avg Markup-$919

Median Markup$0

Best Deal-$11,401

Worst Deal+$7,587

% Sold Below MSRP70%

Avg Days to Sell39 days

Dealer Profile

Inventory194 vehicles

Avg Markup (All Models)-$1,453

Avg Markup (Sequoia)-$657

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,205

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