Deal Sheet: 2026 Sequoia TRD Pro 4WD

DCH Brunswick Toyota · North Brunswick, NJ · VIN: 7SVAAABAXTX093091

Negotiation Guide

Opening Offer

$81,968

Fair Price

$83,468

Walk Away Above

$84,133

• Recent buyers paid ~$259 above MSRP
• Sitting 92 days (avg 32) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$75,471

Est. Invoice$77,167

Holdback (est.)$1,696

MSRP (Sticker)$84,799

Asking Price$84,798

Markup-$1

Est. Dealer Margin on This Car$9,327

Percentile14% of inventory is priced lower

Days on Lot92 days

What Others Paid (Last 30 Days)

Cars Sold668

Avg Markup+$259

Median Markup$0

Best Deal-$7,250

Worst Deal+$11,494

% Sold Below MSRP61%

Avg Days to Sell32 days

Dealer Profile

Inventory410 vehicles

Avg Markup (All Models)+$786

Avg Markup (Sequoia)+$650

% Below MSRP11%

Avg Days to Sell35 days

Avg Sold Markup+$234

Price History

May 12, 2026$89,799 → $84,799(-$5,000)

Jun 18, 2026$84,799 → $85,798(+$999)

Jun 23, 2026$85,798 → $84,798(-$1,000)

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