Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Bernardi Toyota · Framingham, MA · VIN: 7SVAAABA9TX094801

Negotiation Guide

Opening Offer

$83,728

Fair Price

$85,228

Walk Away Above

$85,696

• Recent buyers paid ~$140 below MSRP
• Sitting 52 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$76,687

Est. Invoice$78,410

Holdback$1,723

MSRP (Sticker)$86,165

Asking Price$86,165

Markup$0

Dealer Margin on This Car$9,478

Percentile66% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold879

Avg Markup-$140

Median Markup$0

Best Deal-$8,638

Worst Deal+$6,979

% Sold Below MSRP66%

Avg Days to Sell27 days

Dealer Profile

Inventory196 vehicles

Avg Markup (All Models)-$11

Avg Markup (Sequoia)$0

% Below MSRP99%

Avg Days to Sell35 days

Avg Sold Markup-$8

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