Deal Sheet: 2026 Sequoia Platinum 4WD

Toyota of Puyallup · Puyallup, WA · VIN: 7SVAAABA7TX31G496

Negotiation Guide

Opening Offer

$85,794

Fair Price

$87,294

Walk Away Above

$87,753

• Recent buyers paid ~$919 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$78,510

Est. Invoice$80,274

Holdback (est.)$1,764

MSRP (Sticker)$88,213

Asking Price$87,413

Markup-$800

Est. Dealer Margin on This Car$8,903

Percentile24% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold864

Avg Markup-$919

Median Markup$0

Best Deal-$11,401

Worst Deal+$7,587

% Sold Below MSRP70%

Avg Days to Sell39 days

Dealer Profile

Inventory564 vehicles

Avg Markup (All Models)-$542

Avg Markup (Sequoia)-$730

% Below MSRP54%

Avg Days to Sell33 days

Avg Sold Markup-$691

Price History

Jul 10, 2026$88,913 → $87,413(-$1,500)

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