Deal Sheet: 2026 Sequoia Platinum 4WD

Jones Toyota · Bel Air, MD · VIN: 7SVAAABA7TX097583

Negotiation Guide

Opening Offer

$83,899

Fair Price

$85,399

Walk Away Above

$85,858

• Recent buyers paid ~$919 below MSRP

Price Breakdown

Est. Dealer Cost$76,823

Est. Invoice$78,549

Holdback (est.)$1,726

MSRP (Sticker)$86,318

Asking Price$86,318

Markup$0

Est. Dealer Margin on This Car$9,495

Percentile68% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold864

Avg Markup-$919

Median Markup$0

Best Deal-$11,401

Worst Deal+$7,587

% Sold Below MSRP70%

Avg Days to Sell39 days

Dealer Profile

Inventory332 vehicles

Avg Markup (All Models)-$477

Avg Markup (Sequoia)-$624

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$662

Price History

Jul 17, 2026$84,592 → $86,318(+$1,726)

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