Deal Sheet: 2026 Sequoia TRD Pro 4WD

J. Allen Toyota · Gulfport, MS · VIN: 7SVAAABA6TX099793

Negotiation Guide

Opening Offer

$86,086

Fair Price

$87,586

Walk Away Above

$87,456

• Recent buyers paid ~$259 above MSRP

Price Breakdown

Est. Dealer Cost$77,721

Est. Invoice$79,468

Holdback (est.)$1,747

MSRP (Sticker)$87,327

Asking Price$87,752

Markup+$425

Est. Dealer Margin on This Car$10,031

Percentile75% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold668

Avg Markup+$259

Median Markup$0

Best Deal-$7,250

Worst Deal+$11,494

% Sold Below MSRP61%

Avg Days to Sell32 days

Dealer Profile

Inventory145 vehicles

Avg Markup (All Models)-$653

Avg Markup (Sequoia)+$425

% Below MSRP50%

Avg Days to Sell22 days

Avg Sold Markup-$564

Price History

Jul 2, 2026$87,052 → $87,752(+$700)

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