Deal Sheet: 2026 Sequoia Platinum 4WD

Victory Toyota Marietta · Marietta, OH · VIN: 7SVAAABA6TX096392

Negotiation Guide

Opening Offer

$84,209

Fair Price

$85,709

Walk Away Above

$86,403

• Recent buyers paid ~$919 below MSRP
• Sitting 60 days (avg 39) — extra leverage

Price Breakdown

Est. Dealer Cost$77,516

Est. Invoice$79,258

Holdback (est.)$1,742

MSRP (Sticker)$87,097

Asking Price$87,097

Markup$0

Est. Dealer Margin on This Car$9,581

Percentile68% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold864

Avg Markup-$919

Median Markup$0

Best Deal-$11,401

Worst Deal+$7,587

% Sold Below MSRP70%

Avg Days to Sell39 days

Dealer Profile

Inventory87 vehicles

Avg Markup (All Models)$0

Avg Markup (Sequoia)$0

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$461

Price History

Jun 17, 2026$86,097 → $87,097(+$1,000)

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