Deal Sheet: 2026 Sequoia Platinum 4WD

AutoNation Toyota Arapahoe · Centennial, CO · VIN: 7SVAAABA6TX091063

Negotiation Guide

Opening Offer

$79,842

Fair Price

$81,342

Walk Away Above

$82,630

• Recent buyers paid ~$919 below MSRP
• Sitting 116 days (avg 39) — extra leverage

Price Breakdown

Est. Dealer Cost$74,687

Est. Invoice$76,365

Holdback (est.)$1,678

MSRP (Sticker)$83,918

Asking Price$83,918

Markup$0

Est. Dealer Margin on This Car$9,231

Percentile68% of inventory is priced lower

Days on Lot116 days

What Others Paid (Last 30 Days)

Cars Sold864

Avg Markup-$919

Median Markup$0

Best Deal-$11,401

Worst Deal+$7,587

% Sold Below MSRP70%

Avg Days to Sell39 days

Dealer Profile

Inventory630 vehicles

Avg Markup (All Models)-$140

Avg Markup (Sequoia)+$639

% Below MSRP29%

Avg Days to Sell28 days

Avg Sold Markup-$407

Price History

May 21, 2026$79,092 → $79,891(+$799)

Jun 20, 2026$79,891 → $83,918(+$4,027)

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