Deal Sheet: 2026 Sequoia TRD Pro 4WD

Berlin City Toyota of Portland · Portland, ME · VIN: 7SVAAABA5TX100402

Negotiation Guide

Opening Offer

$84,459

Fair Price

$85,959

Walk Away Above

$85,829

• Recent buyers paid ~$259 above MSRP

Price Breakdown

Est. Dealer Cost$76,273

Est. Invoice$77,987

Holdback (est.)$1,714

MSRP (Sticker)$85,700

Asking Price$86,499

Markup+$799

Est. Dealer Margin on This Car$10,226

Percentile84% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold668

Avg Markup+$259

Median Markup$0

Best Deal-$7,250

Worst Deal+$11,494

% Sold Below MSRP61%

Avg Days to Sell32 days

Dealer Profile

Inventory303 vehicles

Avg Markup (All Models)-$960

Avg Markup (Sequoia)+$799

% Below MSRP60%

Avg Days to Sell35 days

Avg Sold Markup-$1,643

Price History

Jul 16, 2026$85,700 → $86,499(+$799)

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