Deal Sheet: 2026 Sequoia Platinum 4WD

AutoNation Toyota Arapahoe · Centennial, CO · VIN: 7SVAAABA4TX095922

Negotiation Guide

Opening Offer

$82,812

Fair Price

$84,312

Walk Away Above

$84,767

• Recent buyers paid ~$911 below MSRP

Price Breakdown

Est. Dealer Cost$75,848

Est. Invoice$77,553

Holdback (est.)$1,704

MSRP (Sticker)$85,223

Asking Price$85,223

Markup$0

Est. Dealer Margin on This Car$9,375

Percentile68% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold846

Avg Markup-$911

Median Markup$0

Best Deal-$11,401

Worst Deal+$7,587

% Sold Below MSRP70%

Avg Days to Sell39 days

Dealer Profile

Inventory630 vehicles

Avg Markup (All Models)-$140

Avg Markup (Sequoia)+$639

% Below MSRP29%

Avg Days to Sell27 days

Avg Sold Markup-$390

Price History

Jun 20, 2026$81,071 → $85,223(+$4,152)

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