Deal Sheet: 2026 Sequoia Platinum 4WD

Riverside Toyota of Escanaba · Escanaba, MI · VIN: 7SVAAABA4TX073760

Negotiation Guide

Opening Offer

$82,011

Fair Price

$83,511

Walk Away Above

$84,801

• Recent buyers paid ~$860 below MSRP
• Sitting 133 days (avg 40) — extra leverage

Price Breakdown

Est. Dealer Cost$76,622

Est. Invoice$78,344

Holdback (est.)$1,722

MSRP (Sticker)$86,092

Asking Price$86,092

Markup$0

Est. Dealer Margin on This Car$9,470

Percentile67% of inventory is priced lower

Days on Lot133 days

What Others Paid (Last 30 Days)

Cars Sold1051

Avg Markup-$860

Median Markup$0

Best Deal-$11,401

Worst Deal+$9,995

% Sold Below MSRP70%

Avg Days to Sell40 days

Dealer Profile

Inventory22 vehicles

Avg Markup (All Models)$0

Avg Markup (Sequoia)$0

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup$0

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