Deal Sheet: 2026 Sequoia Platinum 4WD

Town & Country Toyota · Charlotte, NC · VIN: 7SVAAABA2TX29C995

Negotiation Guide

Opening Offer

$87,042

Fair Price

$88,542

Walk Away Above

$89,001

• Recent buyers paid ~$919 below MSRP

Price Breakdown

Est. Dealer Cost$79,620

Est. Invoice$81,410

Holdback (est.)$1,789

MSRP (Sticker)$89,461

Dealer Add-Ons (DIA)+$1,897

Asking Price$92,257

Markup+$2,796

Markup includes $1,897 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$12,637

Percentile97% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold864

Avg Markup-$919

Median Markup$0

Best Deal-$11,401

Worst Deal+$7,587

% Sold Below MSRP70%

Avg Days to Sell39 days

Dealer Profile

Inventory350 vehicles

Avg Markup (All Models)+$962

Avg Markup (Sequoia)+$2,606

% Below MSRP28%

Avg Days to Sell21 days

Avg Sold Markup+$1,016

Price History

Jul 16, 2026$92,227 → $92,257(+$30)

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