Deal Sheet: 2026 Sequoia Limited 4WD

Larry H. Miller Toyota Murray · Murray, UT · VIN: 7SVAAABA1TX100171

Negotiation Guide

Opening Offer

$76,520

Fair Price

$78,020

Walk Away Above

$78,282

• Recent buyers paid ~$523 below MSRP

Price Breakdown

Est. Dealer Cost$69,903

Est. Invoice$71,474

Holdback (est.)$1,571

MSRP (Sticker)$78,543

Asking Price$78,543

Markup$0

Est. Dealer Margin on This Car$8,640

Percentile65% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold766

Avg Markup-$523

Median Markup$0

Best Deal-$6,874

Worst Deal+$7,486

% Sold Below MSRP73%

Avg Days to Sell37 days

Dealer Profile

Inventory184 vehicles

Avg Markup (All Models)-$995

Avg Markup (Sequoia)$0

% Below MSRP98%

Avg Days to Sell38 days

Avg Sold Markup-$894

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