Deal Sheet: 2026 Sequoia Platinum 4WD

Price Toyota · New Castle, DE · VIN: 7SVAAABA0TX29A002

Negotiation Guide

Opening Offer

$83,359

Fair Price

$84,859

Walk Away Above

$85,318

• Recent buyers paid ~$919 below MSRP

Price Breakdown

Est. Dealer Cost$76,342

Est. Invoice$78,058

Holdback (est.)$1,716

MSRP (Sticker)$85,778

Asking Price$85,778

Markup$0

Est. Dealer Margin on This Car$9,436

Percentile68% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold864

Avg Markup-$919

Median Markup$0

Best Deal-$11,401

Worst Deal+$7,587

% Sold Below MSRP70%

Avg Days to Sell39 days

Dealer Profile

Inventory192 vehicles

Avg Markup (All Models)+$2

Avg Markup (Sequoia)$0

% Below MSRP99%

Avg Days to Sell36 days

Avg Sold Markup+$10

Price History

Jun 27, 2026$85,078 → $85,778(+$700)

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