Deal Sheet: 2026 Sequoia Limited RWD

Landers Toyota · Little Rock, AR · VIN: 7SVAAAAA0TX33E470

Negotiation Guide

Opening Offer

$76,987

Fair Price

$78,487

Walk Away Above

$78,532

• Recent buyers paid ~$91 below MSRP

Price Breakdown

Est. Dealer Cost$69,934

Est. Invoice$71,506

Holdback (est.)$1,572

MSRP (Sticker)$78,578

Dealer Add-Ons (DIA)+$599

Asking Price$79,177

Markup+$599

Markup includes $599 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$9,243

Percentile89% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold144

Avg Markup-$91

Median Markup$0

Best Deal-$5,743

Worst Deal+$19,711

% Sold Below MSRP68%

Avg Days to Sell26 days

Dealer Profile

Inventory468 vehicles

Avg Markup (All Models)-$424

Avg Markup (Sequoia)+$512

% Below MSRP38%

Avg Days to Sell26 days

Avg Sold Markup-$560

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