This Is Already a Great Deal
Opening Offer
$38,910
Asking Price
$40,113
Max Price
$40,113
- • Recent buyers paid ~$824 below MSRP
- • Asking price is already $103 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,936
Est. Invoice$38,167
Holdback (est.)$1,231
MSRP (Sticker)$41,040
Asking Price$40,113
Markup-$927
Est. Dealer Margin on This Car$3,177
Percentile43% of inventory is priced lower
Days on Lot23 days
What Others Paid (Last 30 Days)
Cars Sold3268
Avg Markup-$824
Median Markup-$821
Best Deal-$1,734
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell55 days
Dealer Profile
Inventory402 vehicles
Avg Markup (All Models)-$848
Avg Markup (Sorento)-$853
% Below MSRP58%
Avg Days to Sell48 days
Avg Sold Markup-$903
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