This Is Already a Great Deal
Opening Offer
$38,939
Asking Price
$40,143
Max Price
$40,143
- • Recent buyers paid ~$824 below MSRP
- • Asking price is already $108 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,968
Est. Invoice$38,200
Holdback (est.)$1,232
MSRP (Sticker)$41,075
Asking Price$40,143
Markup-$932
Est. Dealer Margin on This Car$3,176
Percentile42% of inventory is priced lower
Days on Lot58 days
What Others Paid (Last 30 Days)
Cars Sold3268
Avg Markup-$824
Median Markup-$821
Best Deal-$1,734
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell55 days
Dealer Profile
Inventory232 vehicles
Avg Markup (All Models)-$626
Avg Markup (Sorento)-$924
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$637
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-$1,604$40,87548d