This Is Already a Great Deal
Opening Offer
$38,729
Asking Price
$39,927
Max Price
$39,927
- • Recent buyers paid ~$824 below MSRP
- • Asking price is already $133 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,796
Est. Invoice$38,022
Holdback (est.)$1,227
MSRP (Sticker)$40,884
Asking Price$39,927
Markup-$957
Est. Dealer Margin on This Car$3,131
Percentile40% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold3268
Avg Markup-$824
Median Markup-$821
Best Deal-$1,734
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell55 days
Dealer Profile
Inventory232 vehicles
Avg Markup (All Models)-$626
Avg Markup (Sorento)-$924
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$637
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-$1,620$38,56590d
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-$1,604$40,87548d