This Is Already a Great Deal
Opening Offer
$38,903
Asking Price
$40,106
Max Price
$40,106
- • Recent buyers paid ~$824 below MSRP
- • Sitting 90 days (avg 55) — extra leverage
- • Asking price is already $107 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,170
Est. Invoice$38,409
Holdback (est.)$1,239
MSRP (Sticker)$41,300
Asking Price$40,106
Markup-$1,194
Est. Dealer Margin on This Car$2,936
Percentile5% of inventory is priced lower
Days on Lot90 days
What Others Paid (Last 30 Days)
Cars Sold3268
Avg Markup-$824
Median Markup-$821
Best Deal-$1,734
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell55 days
Dealer Profile
Inventory299 vehicles
Avg Markup (All Models)-$775
Avg Markup (Sorento)-$825
% Below MSRP100%
Avg Days to Sell46 days
Avg Sold Markup-$798
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