Deal Sheet: 2026 Sorento S

Bergey's Kia of Wilkes-Barre · Larksville, PA · VIN: 5XYRLDJC0TG476780

Negotiation Guide

Opening Offer

$37,159

Fair Price

$38,659

Walk Away Above

$39,180

• Recent buyers paid ~$824 below MSRP
• Sitting 85 days (avg 55) — extra leverage

Price Breakdown

Est. Dealer Cost$35,730

Est. Invoice$36,921

Holdback (est.)$1,191

MSRP (Sticker)$39,700

Asking Price$38,662

Markup-$1,038

Est. Dealer Margin on This Car$2,932

Percentile21% of inventory is priced lower

Days on Lot85 days

What Others Paid (Last 30 Days)

Cars Sold3268

Avg Markup-$824

Median Markup-$821

Best Deal-$1,734

Worst Deal-$364

% Sold Below MSRP100%

Avg Days to Sell55 days

Dealer Profile

Inventory158 vehicles

Avg Markup (All Models)-$1,082

Avg Markup (Sorento)-$1,181

% Below MSRP100%

Avg Days to Sell45 days

Avg Sold Markup-$1,117

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