Deal Sheet: 2026 Sorento S

Taylor Kia-Findlay · Findlay, OH · VIN: 5XYRL4JC9TG449190

Negotiation Guide

Opening Offer

$36,132

Fair Price

$37,632

Walk Away Above

$38,163

• Recent buyers paid ~$824 below MSRP
• Sitting 89 days (avg 55) — extra leverage

Price Breakdown

Est. Dealer Cost$34,826

Est. Invoice$35,986

Holdback (est.)$1,161

MSRP (Sticker)$38,695

Asking Price$37,647

Markup-$1,048

Est. Dealer Margin on This Car$2,822

Percentile18% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold3268

Avg Markup-$824

Median Markup-$821

Best Deal-$1,734

Worst Deal-$364

% Sold Below MSRP100%

Avg Days to Sell55 days

Dealer Profile

Inventory218 vehicles

Avg Markup (All Models)-$898

Avg Markup (Sorento)-$989

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$954

Cheaper Sorento S Inventory

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Kia of San AngeloSan Angelo, TX

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Kia of San AngeloSan Angelo, TX

-$1,676$41,37489d

Edwards KiaCouncil Bluffs, IA

-$1,624$40,97524d

Napleton Kia of CarmelIndianapolis, IN

-$1,623$40,1915d

Kia of Myrtle BeachMyrtle Beach, SC

-$1,620$38,56589d

Kia of MeridianMeridian, MS

-$1,620$39,46089d

Edwards KiaCouncil Bluffs, IA

-$1,604$40,87547d