This Is Already a Great Deal
Opening Offer
$37,068
Asking Price
$38,214
Max Price
$38,214
- • Recent buyers paid ~$824 below MSRP
- • Asking price is already $282 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,388
Est. Invoice$36,568
Holdback (est.)$1,180
MSRP (Sticker)$39,320
Asking Price$38,214
Markup-$1,106
Est. Dealer Margin on This Car$2,826
Percentile9% of inventory is priced lower
Days on Lot4 days
What Others Paid (Last 30 Days)
Cars Sold3268
Avg Markup-$824
Median Markup-$821
Best Deal-$1,734
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell55 days
Dealer Profile
Inventory544 vehicles
Avg Markup (All Models)-$1,305
Avg Markup (Sorento)-$1,274
% Below MSRP55%
Avg Days to Sell51 days
Avg Sold Markup-$1,328
Cheaper Sorento S Inventory
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-$1,623$40,1916d
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-$1,620$38,56589d
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-$1,604$40,87547d