This Is Already a Great Deal
Opening Offer
$38,676
Asking Price
$39,872
Max Price
$39,872
- • Recent buyers paid ~$824 below MSRP
- • Asking price is already $44 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,666
Est. Invoice$37,888
Holdback (est.)$1,222
MSRP (Sticker)$40,740
Asking Price$39,872
Markup-$868
Est. Dealer Margin on This Car$3,206
Percentile45% of inventory is priced lower
Days on Lot68 days
What Others Paid (Last 30 Days)
Cars Sold3268
Avg Markup-$824
Median Markup-$821
Best Deal-$1,734
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell55 days
Dealer Profile
Inventory201 vehicles
Avg Markup (All Models)-$704
Avg Markup (Sorento)-$805
% Below MSRP100%
Avg Days to Sell52 days
Avg Sold Markup-$681
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