Deal Sheet: 2026 Sorento S

Bergstrom Kia of Oshkosh · Oshkosh, WI · VIN: 5XYRL4JC1TG466131

This Is Already a Great Deal

Opening Offer

$36,907

Asking Price

$38,048

Max Price

$38,048

• Recent buyers paid ~$824 below MSRP
• Asking price is already $248 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,208

Est. Invoice$36,382

Holdback (est.)$1,174

MSRP (Sticker)$39,120

Asking Price$38,048

Markup-$1,072

Est. Dealer Margin on This Car$2,840

Percentile13% of inventory is priced lower

Days on Lot41 days

What Others Paid (Last 30 Days)

Cars Sold3268

Avg Markup-$824

Median Markup-$821

Best Deal-$1,734

Worst Deal-$364

% Sold Below MSRP100%

Avg Days to Sell55 days

Dealer Profile

Inventory120 vehicles

Avg Markup (All Models)-$1,189

Avg Markup (Sorento)-$1,268

% Below MSRP100%

Avg Days to Sell43 days

Avg Sold Markup-$1,199

Cheaper Sorento S Inventory

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-$1,620$38,56590d

Kia of MeridianMeridian, MS

-$1,620$39,46090d

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-$1,604$40,87548d