Deal Sheet: 2026 Sorento X-Line SX Prestige AWD

Diehl Kia of Massillon · Massillon, OH · VIN: 5XYRKDJF9TG486902

Negotiation Guide

Opening Offer

$46,202

Fair Price

$47,702

Walk Away Above

$48,451

• Recent buyers paid ~$1,498 below MSRP

Price Breakdown

Est. Dealer Cost$44,280

Est. Invoice$45,756

Holdback (est.)$1,476

MSRP (Sticker)$49,200

Asking Price$47,901

Markup-$1,299

Est. Dealer Margin on This Car$3,621

Percentile56% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold783

Avg Markup-$1,498

Median Markup-$1,482

Best Deal-$2,261

Worst Deal-$957

% Sold Below MSRP100%

Avg Days to Sell63 days

Dealer Profile

Inventory269 vehicles

Avg Markup (All Models)-$675

Avg Markup (Sorento)-$733

% Below MSRP100%

Avg Days to Sell50 days

Avg Sold Markup-$699

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