Deal Sheet: 2026 Sorento X-Line SX AWD

McGovern Kia of Norwood · Norwood, MA · VIN: 5XYRKDJF0TG488196

Negotiation Guide

Opening Offer

$43,569

Fair Price

$45,069

Walk Away Above

$45,747

• Recent buyers paid ~$1,356 below MSRP

Price Breakdown

Est. Dealer Cost$41,783

Est. Invoice$43,175

Holdback (est.)$1,393

MSRP (Sticker)$46,425

Asking Price$45,222

Markup-$1,203

Est. Dealer Margin on This Car$3,440

Percentile55% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold477

Avg Markup-$1,356

Median Markup-$1,254

Best Deal-$1,966

Worst Deal-$903

% Sold Below MSRP100%

Avg Days to Sell60 days

Dealer Profile

Inventory426 vehicles

Avg Markup (All Models)-$927

Avg Markup (Sorento)-$782

% Below MSRP60%

Avg Days to Sell39 days

Avg Sold Markup-$910

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