Deal Sheet: 2026 Sorento EX

Gary Rome Kia of Enfield · Enfield, CT · VIN: 5XYRHDJF9TG435110

Negotiation Guide

Opening Offer

$38,799

Fair Price

$40,299

Walk Away Above

$40,767

• Recent buyers paid ~$936 below MSRP

Price Breakdown

Est. Dealer Cost$37,112

Est. Invoice$38,349

Holdback (est.)$1,237

MSRP (Sticker)$41,235

Asking Price$40,431

Markup-$804

Est. Dealer Margin on This Car$3,320

Percentile58% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold699

Avg Markup-$936

Median Markup-$878

Best Deal-$1,803

Worst Deal-$426

% Sold Below MSRP100%

Avg Days to Sell68 days

Dealer Profile

Inventory79 vehicles

Avg Markup (All Models)-$870

Avg Markup (Sorento)-$801

% Below MSRP100%

Avg Days to Sell44 days

Avg Sold Markup-$894

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