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Deal Sheet: 2026 Sorento EX
Matthews Kia of Greece · Rochester, NY · VIN: 5XYRHDJF9TG411938
This Is Already a Great Deal
Opening Offer
$39,033
Asking Price
$40,240
Max Price
$40,240
- • Recent buyers paid ~$936 below MSRP
- • Asking price is already $294 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,323
Est. Invoice$38,567
Holdback (est.)$1,244
MSRP (Sticker)$41,470
Asking Price$40,240
Markup-$1,230
Est. Dealer Margin on This Car$2,917
Percentile15% of inventory is priced lower
Days on Lot89 days
What Others Paid (Last 30 Days)
Cars Sold699
Avg Markup-$936
Median Markup-$878
Best Deal-$1,803
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell68 days
Dealer Profile
Inventory366 vehicles
Avg Markup (All Models)-$1,149
Avg Markup (Sorento)-$1,278
% Below MSRP52%
Avg Days to Sell51 days
Avg Sold Markup-$1,148
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